With new advents in technology, we saw very interesting additions to the usual roster of the upcoming projects and devices. Among these, augmented and mixed reality ones seem to be the most impressive. The idea that we could interact further with the digital world that we already spend a lot of time in and access through our screens has been enticing ever since the prototypes started showing up.
Bringing over said worlds into the real world through augmented and mixed reality technologies also allows for interesting new takes on already familiar aspects of both art and science. However, promoting it can be troublesome due to the relative youth of the technology. That’s why we’ve compiled quick information on getting through to people with your projects.
What is the difference between augmented reality and mixed reality?
While it can get hard to remember all the different types in which technology can mold reality, we can usually deduce the correct definition of an item by revising how it operates.
Augmented reality is an enhanced version of the physical world achieved through the use of digital visual elements, sound, and other stimuli. It will usually allow us to do augmentations to our reality through our devices, utilizing the device’s camera and speakers as the source of added immersion.
Meanwhile, mixed reality merges the real and virtual world into new environments and visualization. The physical and virtual worlds are more intertwined in mixed reality, giving it a more real feeling. If it’s still hard to imagine think of those sci-fi hologram tables that are controlled in a 3D space.
For the last ten years, largest enterprises like Michelin, Boeing, and others have started integrating Mixed Reality technology for training purposes. Different headsets like EPSON and HoloLens help train newcomers to avoid risks.
These enterprises promote Augmented and Mixed Reality technologies for their business. There are a few ways these technologies can be helpful: 1. Training of newcomers. 2 Displaying valuable data and tutorials. 3. Remote and virtual connection to head or back offices.
Some ways in which you can promote your project
Promotion of just about any project is best done through the world wide web. The reasons for this are plentiful social media at our disposal. Through it, we can freely spread the word of our project while it’s still in progress. While this source of awareness is appreciated, we wish to promote them to the more specialized areas without relying on random chances to give us enough visibility.
A very good place to obtain more visibility for your project is Catchar. Founded in early 2018 by Dan Zaitsev & Dmytro Zolotar, it helps thousands of businesses and AR developers to achieve their goals. Using this marketplace, you can hire professional developers, collaborate with them and securely pay online. Apart from augmented reality, mixed reality-based projects are also present here be it as apps or interesting new experiences. If you want to discover augmented reality solutions for training, this is the right way to do it.
Visiting conventions, especially tech-focused ones is a surefire way of getting some recognition. Having a prototype of your project ready to go and try out is another way of spreading the word as the unique experiences augmented and mixed reality offer leave a very strong impression upon people. Apart from conventions, you can hold personal showcases of your project’s capabilities. It has a similar approach as going to conventions while requiring a bit more preparation in terms of finding a good locating to execute it at.
Not only do these types of behavior help you get the word about your project out, but they could also draw in new, talented assistants that can offer a unique perspective for the project.
You can also find businesses and enterprises looking for Augmented and Mixed Reality solutions for training purposes. Reach out to them to promote your application or solution. Contact a representative and try to collect their requirements and understand their needs. Build an MVP to introduce the first and initial prototype.
While different ways in which technology plays with reality are impressive, the projects that stem from these interactions still require proper promotion. This goes double in today’s world where more and more people are becoming capable of producing impressive pieces of work on their lonesome but never get their time in the spotlight due to not being vocal enough about it.